Print & letterbox distribution
Australia Post letterbox distribution & bulk printing
Reach an agreed local area with Australia Post unaddressed mail. BPD coordinates printing, booking, preparation and lodgement; Australia Post carries out distribution. Share your target suburbs or postcodes, proposed printed item and preferred delivery window so the campaign can be planned together.
- Plan the areas you want to reach
- Coordinate print, preparation and lodgement
- One point of contact through the campaign
Plan early. Discuss your preferred delivery window before printing.
What unaddressed mail is for
When an unaddressed mail campaign makes sense
An unaddressed mail campaign starts with an area rather than a list of named customers. It can suit a real estate introduction, a trade or home-service business, a local food business, or an organisation sharing practical information with a community. The message needs to make sense to the people in the selected area.
Decide what the reader should do after seeing the piece: keep a service contact, find ordering details, read an offer or learn about a local service. That purpose should guide the print choice and the content before the campaign is booked.
How distribution works
From your brief to the letterbox
Printing and distribution work best when they are planned together. Here is how BPD coordinates the stages of an unaddressed mail campaign.
Graphic Design
Eye-catching designs that get results.
Printing
Premium quality printing on time.
Shipping & Courier
Safe & Reliable transport to our warehouse or your location
Australia Post Booking
We plan and book your unaddressed mail campaign with Australia Post
Professional Warehouse Preparation
Sorted bundled and prepared to Australia Post standard
Lodgement with Australia Post
We lodge your material and manage all requirements
Distribution by Professional Postmen
Delivered to letterboxes by Australia Post
Review your campaign
Use your enquiries and customer feedback to help plan the next campaign.
Plan before printing
What BPD needs to plan your campaign
Bring the proposed suburbs or postcodes and your preferred delivery window to the first discussion. If you have an approximate quantity, include it, but confirm the campaign quantities and coverage as part of planning. The print format and distribution requirements need to work together.
Tell BPD whether your artwork is ready and whether the campaign needs one version or different messages for different areas. If you already have printed material, share its format and specification before assuming it is ready for the intended distribution.
- Area: proposed suburbs, postcodes or regions and the audience you want to reach.
- Print: product, dimensions, quantity and any separate artwork versions.
- Artwork: current files, design help required and the approval contact.
- Timing: preferred delivery window and any date-sensitive message.
Design, print and preparation
Artwork, printing and preparation
BPD's service covers graphic design, printing and the transport arrangements needed to move material to the warehouse or your location. The chosen artwork and print specification need to be agreed before production, with the distribution plan considered alongside them.
Warehouse preparation follows the campaign requirements: sorting, bundling and preparing the material for Australia Post. This is part of the coordination behind a distribution job, not simply a matter of producing a quantity of print and deciding where to send it afterwards.
Australia Post Booking
Book the agreed campaign with Australia Post
We plan and book your unaddressed mail campaign with Australia Post
The agreed area, material and preferred timing provide the basis for booking. Discuss any fixed event date or time-sensitive offer early, so the required sequence can be considered before artwork approval and printing. The confirmed schedule belongs to the actual campaign.
Lodgement with Australia Post
Move from prepared material to distribution
We lodge your material and manage all requirements
Once the campaign material has been prepared, BPD coordinates lodgement. Australia Post then carries out letterbox distribution. BPD provides one point of contact across the connected stages, so the print brief, preparation and distribution arrangements stay part of the same project.
Allow time for the whole process
How much time to allow for distribution
We recommend planning at least four weeks before your preferred delivery window. Use that as an early planning guide: artwork decisions, printing, booking and preparation all need to be considered. The available schedule and delivery window need to be confirmed for the actual campaign.
Start with the campaign details even if the final format is undecided. BPD can discuss print and distribution together and identify what needs to be confirmed before the job moves forward. The next step is an agreed campaign plan, with clear requirements for the material and timing.
Our customers
Trusted by businesses across Australia.
Plan your campaign
Let’s talk about your next print project.
Share the target suburbs or postcodes, print format, quantity, artwork status and preferred delivery window. BPD can then help you work through the campaign requirements.
FAQs
Letterbox distribution questions
Need advice for your particular job? Talk to the BPD team about the format, artwork and delivery requirements.
02 9138 1897What is Australia Post unaddressed mail?
It is printed material distributed across an agreed area without being individually addressed to named recipients. The campaign is planned around its location and material, with Australia Post carrying out delivery after the booking, preparation and lodgement stages.
What does BPD manage, and who distributes the material?
BPD coordinates the print-related stages, Australia Post booking, warehouse preparation and lodgement. Australia Post carries out distribution. The purpose of BPD's service is one point of contact across those connected stages of the campaign.
Can I choose particular suburbs or postcodes?
Provide the suburbs, postcodes or regions you want to reach when planning the campaign. BPD can discuss the proposed area and booking requirements. The final coverage and quantity need to be confirmed rather than assumed from a broad location description.
Should I print the material before arranging distribution?
Discuss distribution before printing so the format, quantity and preparation requirements can be considered together. If material is already printed, share its dimensions and specification with BPD before assuming it suits the proposed Australia Post campaign.
How much lead time should I allow?
We recommend beginning at least four weeks before the preferred delivery window. Artwork readiness, production, booking and preparation all need to be considered. Treat this as a planning guide and confirm the available schedule for your actual campaign.
What information is needed to start planning?
Provide the intended audience and area, proposed print format, quantity if known, artwork status and preferred delivery window. Mention separate artwork versions or a fixed event date, so those requirements can be considered before printing and booking are finalised.
How is the distribution cost confirmed?
Share the campaign's area, material, quantity and timing requirements with BPD for a project-specific discussion. This page does not set postage rates or a fixed campaign price; the print and distribution requirements need to be agreed before costs are confirmed.